Dit heeft EA laten weten in een kort maar krachtig persbericht, wat heeft onthuld dat de dames personages zullen zijn in deze gigantische race game. De onthulling is hieronder nog even te lezen.
Electronic Arts Inc. (NASDAQ: ERTS) and Sports Illustrated today announced details of an exclusive marketing partnership between the internationally renowned Need for Speed™ and Swimsuit franchises bringing together the worlds of fashion, video games, cars and beauty in a first-of-its-kind partnership. The deal will see 2011 SI Swimsuit Cover model Irina Shayk and popular Swimsuit model Chrissy Teigen play guest starring roles in one of this holiday’s most anticipated releases, Need for Speed™ The Run.